LATEST PROJECTS
Code
Webbinar Classifier | 01
NLP project that use the Title of a Webinar to clasify them on multuple categories, enableing internal systems to levage this categories for a recomender systems, behabioral segmentation helping Sales to identify Customer Product of Interest.
skills used in this project
SQL | Supervised ML | Rapid Miner
Code
Customer Segmentation | 02
Using the Recency, Frequency & Monetary value Method (RFM) with data from Salesforce we created a customer segmentation, using unsupervised KMeans Cluster, proposed the marketing tactic to use as well as recommended the appropriate communication cadence to market
skills used in this project
SQL | Unsupervised ML
Marketing Attribution pipeline | 03
The Data Engineering Lifecycle involves data generation and ingestion from various sources, transformation for quality checks and validations, serving the final dataset in Power BI, ensuring security and data management, automating operations, defining the architecture, and orchestrating the complex pipeline for weekly execution and incident response.
skills used in this project
SQL (Vertica & AWS) | Power BI | RapidMiner
Code
Blog
Implementation